About NEBPA

Empowering South Sudan's global trade success since 2010

Our Story

How we became South Sudan's leading export promotion agency

2010

Establishment

Founded by the Ministry of Trade to boost national exports and create the "Made in South Sudan" brand

2015

First Major Success

Helped 500 SMEs enter regional markets, increasing exports by 30%

2020

Digital Transformation

Launched digital trade platforms to connect exporters with global buyers

2023

Current Reach

Supporting 2,500+ exporters in 75+ countries with annual export growth of 15%

About NEBPA

The National Export Branding & Promotion Agency (NEBPA) is the premier government-backed institution dedicated to elevating South Sudan's exports. We provide strategic support to businesses, from SMEs to large corporations, ensuring they thrive in international markets.

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About NEBPA

Our Mission

To transform South Sudan into a globally competitive export economy through innovative branding, market access facilitation, and sustainable trade practices.

Our Vision

A future where "Made in South Sudan" stands for quality, reliability, and excellence worldwide.

Our Values

  • Integrity
  • Innovation
  • Collaboration
  • Sustainability

Leadership Team

The experts driving our export success

CEO

Dr. Sarah Johnson

Chief Executive Officer

Director

Michael Chen

Director of Trade Promotion

Director

Amina Diallo

Director of Market Intelligence

Governance Structure

Our organizational framework:

Organizational Chart

Board of Directors

NEBPA operates under the guidance of a 12-member Board representing:

  • Ministry of Trade & Industry
  • Private Sector Associations
  • Export Development Council
  • Academic Institutions
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